I’m always on the hunt for great new vegan products (it’s kinda the whole purpose for this blog!) Although I love health food and specialty markets like Whole Foods my new favorite store for vegan finds is Kroger. All my east coast people probably know Kroger fairly well and if you do then you know that Kroger isn’t necessarily the first place that would come to mind when it comes to great vegan foods however, in the last couple of years Kroger has gone through a dramatic change converting part of every one of their stores into a little vegan paradise filled with every type of milk, meat-analogue, frozen dessert and specialty product you can think of.
If you aren’t already in a state of shock and awe then prepare yourself for another doozy. Unlike most conventional grocery stores, who’s vegan specialty products tend to be a little bit more expensive than Whole Foods or other health food stores, Kroger’s prices are actually the cheapest I have seen on just about everything except tofu. Just recently I was browsing through their veg*n frozen food section only to find all Gardein products on sale for only $2.99 with a regular price of $4.19.
It is important to note that Kroger’s entire specialty section isn’t vegan there are some organic milks, yogurts and other vegetarian items sprinkled throughout the mix so if you’re not sure about the veganess (yep, that's a word) of something, as always, turn that package over and scrutinize the label. Happy Shopping!